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Ed Morrison is Director of the Purdue Agile Strategy Lab. He is also an adjunct professor at the University of the Sunshine Coast in Queensland, Australia. For the past five or six years, he has been developing new, agile approaches to strategy in open, loosely joined networks, a discipline he calls Strategic Doing. Prior to starting his economic development work, Ed worked for Telesis, a corporate strategy consulting firm. In this position, he served on consulting teams for clients such as Ford Motor Company, Volvo, and General Electric. He conducted manufacturing cost studies in the U.S., Japan, Mexico, Canada, Italy, Sweden, and France. Ed started his professional career in Washington, D.C., where he has served as a legislative assistant to an Ohio Congressman, staff attorney in the Federal Trade Commission, and staff counsel in the US Senate. He holds a BA degree cum laude with honors from Yale University and MBA and JD degrees from the University of Virginia.

The Story of Strategic Doing in Flint, Michigan

Flint, Michigan continues to struggle through a challenging transformation. For the past seven years, we have been working in Flint, […]

Strategic Doing: Handling Dancing Landscapes

Over on our massively open online course (MOOC) introducing Strategic Doing, a student pointed to the work of Herbert Simon […]

Confusing Technical and Adaptive Challenges

Companies get into trouble when their managers confuse technical and adaptive challenges. A technical challenge has a right answer. It […]

Diversity Drives Innovation: Here’s How

We’re finding more and more value in the concept of “strategic diversity” – that is, the way in which team […]

Designing platforms to design ecosystems

Ecosystems form on top of platforms. Ecosystem design starts with platform design.  By designing the platform and guiding interactions on […]

Start-up and innovation ecosystems: Testbeds

It’s no surprise that academic research often lags behind market developments (Brown & Mawson, 2017). What if, to help us […]