Diversity Drives Innovation: Here’s How

W e’re finding more and more value in the concept of “strategic diversity” – that is, the way in which team members’ cognitive preferences shape their roles on the team. Learning how to optimize that diversity can take your team from average to a true “innovating network” that can solve the toughest challenges.

The AEM-Cube(TM) – developed by our European colleagues at Human Insight – is an assessment of those cognitive preferences. Individuals taking the assessment will learn about how they can best contribute to a team; even better is a whole team taking the assessment and adjusting their assignments and self-management accordingly. Struggling teams will understand why they’ve gone off the rails, while already-strong teams will understand what they need to do to reach their most ambitious goals.

The AEM-Cube has been a valuable tool in Europe for some time – we’re excited to be bringing it to the US for the first time.You can explore the assessment by registering here – take just the assessment, or augment your assessment report with an individualized debriefing session.

Consultants will find particular value in using the assessment with their clients as part of a larger strategy development/execution engagement. “Personality profiles” aren’t enough for a group that wants to achieve transformative results – the AEM-Cube is designed for these challenging contexts.

Ed Morrison is Director of the Purdue Agile Strategy Lab. He is also an adjunct professor at the University of the Sunshine Coast in Queensland, Australia. For the past five or six years, he has been developing new, agile approaches to strategy in open, loosely joined networks, a discipline he calls Strategic Doing. Prior to starting his economic development work, Ed worked for Telesis, a corporate strategy consulting firm. In this position, he served on consulting teams for clients such as Ford Motor Company, Volvo, and General Electric. He conducted manufacturing cost studies in the U.S., Japan, Mexico, Canada, Italy, Sweden, and France. Ed started his professional career in Washington, D.C., where he has served as a legislative assistant to an Ohio Congressman, staff attorney in the Federal Trade Commission, and staff counsel in the US Senate. He holds a BA degree cum laude with honors from Yale University and MBA and JD degrees from the University of Virginia.

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